We design, launch, and operate partner channels for B2B SaaS companies. Resellers, agencies, tech partners, affiliates. You get qualified partner meetings and signed agreements — not strategy decks.
No commitment. We'll walk through your product, identify 3 partner opportunities, and show you exactly how we'd build the channel.
Most SaaS companies know they need a partner channel but don't have the team, playbook, or bandwidth to build one. We're the team that does it for you — and we're offering free strategy calls to our first clients as we build our case studies.
We map your ideal partner landscape — resellers, agencies, tech integrations, affiliates — and design the program economics, tiers, and co-sell motion that fits your product and market.
Active outreach to qualified prospects. We handle the conversations, qualify fit, negotiate terms, and book meetings with partners who can actually drive revenue for your product.
Partner onboarding, enablement materials, co-sell coordination, and performance tracking. Your channel runs — and grows — whether you're watching or not.
Deep dive into your product, market, and ICP. We identify the 3 highest-value partner opportunities and design the channel strategy.
Partner program materials, outreach sequences, partner portal. Everything needed to start recruiting at scale.
Active outreach to prospective partners. We run the conversations, qualify fit, and get qualified meetings on your calendar.
Signed agreements, partner onboarding, co-sell motions, and performance tracking. The channel compounds over time.
Every engagement starts the same way: no partner channel, no playbook, no internal ownership. Here's what happened when we stepped in.
Series A · ~$20M ARR
Strong product-market fit with agencies and consultancies, but zero partner motion — 100% direct sales and inbound. We designed their first partner program from scratch: defined tiers, built outreach lists targeting accounting firms and tax consultancies, and ran outbound on their behalf for 12 months.
Growth stage · Low 7-figure ARR
Grew through paid ads and founder-led sales. Suspected partner potential with industry associations and niche vendors but never formalised it. We ran a 90-day sprint: mapped high-intent partner types, sourced regional associations and complementary tools, built a tiering model and enablement assets.
Scaling · Mid 7-figure ARR
Handful of informal agency relationships sending occasional deals — no defined program, no tracking, no incentives. We rebuilt the partner approach: segmented the agency landscape, tightened ICP, introduced structured tiers with revenue targets, MDF options, and a compelling commission model.
We're an early-stage team looking for 2–3 design-partner clients to build our case studies. In exchange, you get a free strategy session and 3 pre-identified partner opportunities for your product. No strings attached.
Book Your Free Strategy Call →30-minute call. No pitch, no pressure. Just partnerships strategy.
Tell us about your product and where you are with partnerships. We'll get back to you within 24 hours with our honest take on whether a partner channel makes sense for you right now.
Or email us directly: channelcraft@polsia.app